The Internet Becomes a Revolution in the Marketing of Wedding Catering

Marriage is a binding ceremony for a marriage appointment that is celebrated or carried out by two people by ratifying a bond. Wedding Event is an important episode in the lives of two different types of human children to bind in a contract and promise to navigate the joys and sorrows of life in the world together. Marriage is a big event that happens only once in a lifetime. In Indonesia the assessment of the success / success of a wedding is highly valued in terms of food. Even most people will remember the catering name that has provided good food.

Also, Wedding Catering is a food service business that includes hotel, restaurant, wedding catering, catering, transportation catering, outside and inside catering services, hospital catering, school meals service, orphaned catering, prison catering, nursing home catering and wedding catering. Catering is a business form of the service industry with its main products, namely the sale of food and beverages with other services that are oriented to customer satisfaction. Catering services include the business of selling finished food (ready to be consumed) which is held through orders for various customer needs, such as celebrations, parties, seminars, meetings, and others where usually ordered food is delivered to the destination.

Catering marriage is one of the needs of consumers who are trapped with busyness so they do not have enough time to prepare their own food at a wedding. The wedding catering business is currently believed to be one form of economy that has good prospects, this is because it has a relatively fast return on capital and can meet the primary needs of the community. This is evidenced by the increasing development of the wedding catering business from year to year. The increasing number of wedding catering businesses that have resulted in fierce competition, catering for businesses engaged in services that produce food and beverages related to weddings must realize the importance of formulating vision and mission, this aims to achieve the goals of the catering business wedding.

In addition to facing the existing competition, as a wedding catering business, it must be able to adapt to the changing business environment and the necessity to compete with such a vast market. Thus it must be able to improve the performance of the company, in order to maintain and increase its market share and compete in the top position in the supply business in the field of catering services. Wedding catering businesses need an integrated system by utilizing the internet in marketing catering also, wedding catering should be able to working together with Wedding Organizer , because thats must be important to linking customer need for complete wedding package .

Marketing is one of the main activities carried out by entrepreneurs in their efforts to maintain their survival, to develop and to make a profit. It is important for companies to know the right marketing strategies and are suitable for the products to be sold on the market. With the right and appropriate marketing strategy, the product will be easily accepted by prospective customers so that prospective consumers buy products to sell. One trend that is quite new in the field of marketing today is marketing both goods and services with the concept of an online shop.

Marketing using the internet or through online is a trend and easy, this is because the buying and selling process activities in catering businesses that are still using conventional methods through viewing are considered inefficient. The internet is the latest revolution in the development of digital technology that makes it easy for humans to interact with others. The internet is becoming a global information and communication network today. Buying and selling with conventional methods has several disadvantages in the effectiveness of the transaction process. This inefficiency can be seen in terms of time and place that requires buyers to come directly to the catering place in making an order.